Question
Q71 Does ‘postmodern rhetorical theory’ offer a useful way of conceptualising the role of public ...
Q71
Does ‘postmodern rhetorical theory’ offer a useful way of conceptualising the role of public relations in relation to ethical disputes? Explain. [2 Marks]
PLEASE DO NOT WRITE THE ANSWER - USE WORD FORMAT.
NO PLAGIARISM PLEASE.
Answers
According to Pearson, a postmodern rhetorical theory offers a more logical theory which conceptualizes public relation with respect to ethics in business. This theory proposes that there is no objective right and wrong. And all the right and wrong emerge from a subjective perspective. According to this, the public relations not only acts as a bridge for communication but also helps in establishing ethical and moral right and wrong in a business. Here the right and wrong are arrived by a subjective view of all the stakeholders in their discipline and the right and wrong of business ethics are established through interdisciplinary negotiations and debates of all the stakeholders.
According to this view, public relations not only play a pivotal role in communication in business but also helps in establishing moral and ethical standards of what's right and wrong in corporate. When all the stakeholders are equally involved it gives an opportunity from all the sides to be said and heard about the ethics to be followed in business.
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